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Founders' Stories: True Narratives on Starting a Business

January 31, 2017
5:30-7:00 pm

Have you ever wanted to get the real scoop on how your favorite businesses got their start? Did the idea come to them in the middle of the night? Was it years of turmoil before figuring out the right path? Did they have to stop and start over? 

Join us for an evening of networking and insight into entrepreneurial origin stories from Duane Peterson, Founder and Co-President of SunCommon, and Jovial King, Founder and CEO of Urban Moonshine, moderated by Kelly Scannell, COO of Reading Plus. Find out how it all started.

About our panelists:

Duane Peterson raised the capital to launch and grow SunCommon and drove SunCommon’s dynamic culture and innovative marketing.  He’s now responsible for investor relations, legal, HR — that’s Happiness Resources — and SunCommon’s new net-positive office building.  He’s a social entrepreneur with an eclectic 35-year career in socially responsible business, campaign management, government service and community involvement.

Jovial King started Urban Moonshine in her kitchen six years ago, and it has grown from a booth at the local farmers market to a national brand. Raised deep in the countryside of Northern Vermont, Jovial grew up on an off-the-grid homestead where she spent endless hours wandering in the woods, swimming in the creek, climbing trees, and digging around the garden. It was a childhood deeply immersed in plants and exploration of the wild, uncultivated power of nature. She found she had a great love of plants and herbal medicine. Her goal is to bring herbal medicine out of the cupboard and onto the counter, into everyday life.

Kelly Scannell (moderator) leads purpose-driven, heart-centered, sharp-minded teams that focus on customer success. She is the COO of Reading Plus, an ed-tech company whose web-based assessment and instructional technology develops students' silent reading skills. She also is an executive coach, serves on the board of LaunchVT, and invests in people and companies who work on things that matter. 


Earlier Event: December 14
Pitch Deck Autopsy
Later Event: February 24
LaunchVT Collegiate Competition